My Drink Works

You know the drill. When it starts to heat up, it's time to feature the beverages that promise to cool customers down.  This year, that means offering striking gourmet flavor combinations all in the name of summer.

If you think competition in the coffee business is fierce, try watching some of the most accomplished baristas in the country vying for the title of champion in the 2013 United States Barista Championship (USBC).

Everyone wants a menu that increases traffic. So what’s the key? These days, it’s a beverage menu that includes memorable specialty options. You see them everywhere. Even quick-service restaurants have gotten in on the trend. Everyone is familiar with McDonald’s line of McCafé beverages while Taco Bell sets themselves apart with Freezes and Sparklers.