Put A Signature Spin on Summer

You know the drill. When it starts to heat up, it's time to feature the beverages that promise to cool customers down.  This year, that means offering striking gourmet flavor combinations all in the name of summer.

Congratulations to USBC Champions

If you think competition in the coffee business is fierce, try watching some of the most accomplished baristas in the country vying for the title of champion in the 2013 United States Barista Championship (USBC).

Create a Buzz-Worthy Menu

Everyone wants a menu that increases traffic. So what’s the key? These days, it’s a beverage menu that includes memorable specialty options. You see them everywhere. Even quick-service restaurants have gotten in on the trend. Everyone is familiar with McDonald’s line of McCafĂ© beverages while Taco Bell sets themselves apart with Freezes and Sparklers.

Bring Them in with Better for You

Indulgence. Let’s be honest, consumers will never want to stop indulging completely. However, more and more, they’re seeking out better-for-you options to satisfy cravings without the guilt. But it’s not just enough to offer something better-for-you. It has to taste good too.

Green is the New Black

There’s no doubt about it. Green is in. In fact, in National Restaurant Association’s “What’s Hot in 2012” survey of nearly 1,800 professional chefs—members of the American Culinary Federation (ACF)—sustainability came in at number five on the list of hottest trends.
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